A new chapter has officially begun for Liberian female artist MC CARO.
The singer has announced the launch of Helebor Entertainment, a new record label and creative platform that she says will focus on producing quality music, nurturing talent, creating opportunities, and making a lasting impact in Liberia’s entertainment industry and beyond.
The announcement marks a major milestone in MC CARO’s career, coming after years of building her brand and earning support from music lovers both at home and abroad.
According to the artist, Helebor Entertainment is more than just a record label. She describes it as a vision, a family, and a platform where creativity can continue to grow, inspire, and connect people through music and culture.
“After years of dedication, perseverance, and unforgettable moments shared through music, today marks the beginning of an exciting new chapter,” MC CARO said while announcing the venture.
The official launch of Helebor Entertainment is scheduled for Friday, June 26, 2026, and will be accompanied by the release of a brand-new collaboration featuring MC CARO and DJ Boakai.
The launch has already generated excitement among fans, many of whom see the move as a significant step forward for one of Liberia’s most recognized female entertainers. Beyond releasing music, the new label is expected to serve as a platform for discovering and supporting emerging talents while contributing to the growth of the local entertainment industry.
MC CARO also took time to appreciate her supporters around the world, especially her loyal fan base, whom she affectionately refers to as her “Rangers and Believers 4Lyfe.”
She thanked them for their unwavering support throughout her journey, noting that the achievement would not have been possible without their continued encouragement.
The artist further extended gratitude to members of the media, DJs, event planners, promoters, sponsors, content creators, fellow artists, and the general public for their roles in sustaining Liberia’s entertainment sector.
As anticipation builds ahead of the official launch, many industry observers will be watching closely to see what impact Helebor Entertainment will have on the country’s music landscape.
For MC CARO, however, one thing is already clear: the journey is entering a new phase, and Helebor Entertainment is ready to make its mark.
